Shop Nu Essentials Of Strategic Management – J. David Hunger

This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. Essentials of Strategic Management is suitable for use in corporate and executive training programs. Offers a sound introduction to strategic management, focusing on the basic concepts and their applications to the management field. Topics include environmental scanning and industry analysis, strategy for…